What is Public Relations?

Public Relations is the strategic art of facilitating and managing communication, conducting research, defining problems, and creating meaning by fostering communication among many diversified groups within society.

What is the purpose of Public Relations?

Public relations can truly mean the difference between life and death for an organization, or the difference between profitability and failure. Public relations helps an organization and its publics adapt mutually to each other.

Public Relations with Sapient

Sapient Business will monitor your organization's reputation 24/7 to ensure swift and accurate response. We will guide and coach your key figures through any troubles or crisis, as well as present and represent your brand, and its relations, through internal and external channels.

Our Public Relations solutions include:

• Reputation Management
• Crisis Management
• Media Relations
• Philanthropy and Corporate Social Responsibility
• Financial and Investor Relations
• Internal Relations
• Polling and Research